IOWA HAWKEYES

For many years our company has been partnering with the University of Iowa to steward their brand and assist in developing many of their graphics needs. This has included the design of a custom Hawkeye font, the creation of official “lock ups” between the Iowa word marks and logos, the building of the Iowa graphics standards guide, the branding of their retail outlets “The Hawkeye Fan Shops”, the crafting of numerous special event graphics and the ongoing development of the Iowa Hawkeyes Old School Collection brand. This total brand management is something that we do for many clients and the result is a consistent and powerful overall brand that entertains, surprises and engages our client’s audience.